popsugar digital new fronts

Creative Director. Design direction, look and feel. UI/UX, graphic design.

While emotional storytelling is not in short supply on social platforms, POPSUGAR does it “with the power of brand,”. One of POPSUGAR’s missions is powering the optimism and dreams of women around the world. Its offerings to marketers span from written native to original video sponsorships to co-development and integration deals.

scroll ↓

New Fronts are good opportunity to “cement in the minds of buyers of decision makers that we are a real brand. All the things that we think POPSUGAR stands for, this is a platform for bringing that to life”.